Runwise Redesign
I spearheaded the complete redesign of the Runwise website as the sole designer, crafting a cohesive, user-friendly experience across mobile, tablet, and desktop. This extensive project included redesigning key pages such as the Home Page, Service Pages, and essential supporting pages like FAQ, Terms of Service, Careers, Privacy Policy, and the Learning Hub, along with a new, thoughtfully designed 404 Page. I collaborated closely with our engineer, Aaron, delivering meticulously crafted designs and passing off SVG animations to bring dynamic elements to life. The result is a polished and modern digital presence that reflects Runwise’s brand and optimizes user engagement. Check out the live site at runwise.com.
Role
Visual design
UI/UX design
Tools
Figma
After Effects
Company
Runwise
Home page final design
Runwise’s original website felt like a time capsule. While the company had evolved significantly, rebranding from Heatwatch and launching a fully redesigned app, the website hadn’t kept pace. Outdated app imagery and photos of company swag with the old name didn’t reflect the modern, innovative company Runwise had become. The site failed to capture how far the brand had progressed, making it clear that a redesign was essential to align the digital presence with Runwise’s current identity and vision.
The Challenge
Home page on mobile
Original home page
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